Zapping news.

 

The BBC

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edits every day video flashes Instafax. A new way to inform young people, in collaboration with the social network Instagram, by small films of 15 seconds. This trend is growing in medias and France 24 makes currently tests in order to install that kind of shorts news several times a day. To avoid being zapped by their audience, TV channels go ahead and zap for them.

Source : strategies.fr, 27/02/2014.

 

 

 

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